Perhaps subscribing to the notion that the value of a bike is best measured by the adventure it brings, Argonaut Cycles released a digital version of its “lookbook” today, featuring photography by stalwart Paved contributor Brian Vernor. We find Argonaut’s use of a lookbook to showcase its bikes—rather than a mountain of weights, measurements and marketing copy—quite refreshing.
Download it here.
Argonaut Cycles from Argonaut Cycles on Vimeo.
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